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COVID-19 Challenges Update
April 22, 2020. New York. – COVID-19 continues to present a global challenge for citizens, governments, healthcare professionals, scientists, corporations, and the media.
While the disease creates new challenges, it also highlights long-standing ones in terms of policy, communication, and societal awareness of key issues and how the media reports on these issues.
Aside from the key question of whether there are hospitals available to help people survive if they get sick, the other pressing challenge for many is whether they can pay their bills and continue to be employed. In these Covid-19 times of uncertainty, solid information is critical as false perspectives lead to wrong conclusions and actions. During the past 10 years public service prime time TV news was rarely useful in helping its audience form realistic judgements about the economy. During this time, TV journalists preferred to highlight reports on unemployment, lost contracts, and stocks losing value even while the markets celebrated all time records. Now during COVID-19, TV media have reported on the economy as if all companies have stopped doing business, when this is not the case. In Switzerland, print media shows the contrast with NZZ reporting that 75% or companies continue to operate during the lockdown. None of the data presented by TV news are false, but without showing the other parts of the economic realities the reporting risks becoming not only useless but misleading.
The overall frame for this already exists and is accepted by 193 heads of state in the form of the 17 Sustainable Development Goals with their 169 clear targets.
To see our complete findings this week on COVID-19, please visit:
These findings are produced in partnership with the Inter-Parliamentary Union, the African Union, the Universities Network, UN Academic Impact, and diverse faith communities as we need better data and reporting on solutions for tackling the pandemic.
For over 21 years Media Tenor's mission has been to contribute to objective, diverse, and newsworthy media content by bringing together the diverse parties. Media Tenor's global research projects include analyses of election campaigns, investor relations, public diplomacy, corporate communications and other topics critical to news makers and news audiences.